Beam press kit
Logos, app screenshots, facts, and brand guidelines for writing about Beam, the free location-based app that tells people about deals at the local businesses around them.
Facts
Counts were read from Beam's live data on Nov. 10, 2026.
- What it is
- A location-based app. Local businesses send short, time-limited deals called beams, and people nearby who have the app get a notification and see them on a live map.
- Cost for customers
- Free. No subscription, no card, and no charge to claim a beam.
- Cost for businesses
- Free to list one ongoing happy hour or weekly special. Standard is $50 a month for two beams a month. Plus is $100 a month for four.
- Platforms
- iPhone, free on the App Store since July 2026. The Android version is in review at Google Play.
- Business categories
- Food, coffee, bars, shopping, fun, wellness, and services.
- On the map today
- More than 5,000 happy hours and weekly specials in more than 100 U.S. cities and towns, in more than 30 states. Beam gathers most of them from what bars and restaurants publish on their own websites and shows each with a "Listed by Beam" note.
- Company
- Beam was started in Doylestown, Pa., by Lumiere Media, Inc.
- Spokesperson
- Jennifer Haubrich, co-founder of Beam. Available for interviews.
- Website
- https://beam.today
- Social
- Instagram @beam.today, X @beamdottoday, Facebook, YouTube @beamlocaldeals
Logos
Use the white wordmark on dark backgrounds and the dark wordmark on light ones. PNG files are 2440 x 640 with a transparent background.
Screenshots
Real, unedited captures from Beam 1.0.16 on iPhone, taken Nov. 10, 2026. The business shown is Villa Capri in Doylestown, Pa. Files are 1206 x 2622 PNG. Please credit "Courtesy of Beam".
The live map
Customer view
Business view
Brand guidelines
The name
- The app and the company's product are "Beam", capital B, no "the".
- A deal sent through the app is a "beam", lowercase. Plural "beams". A business "sends a beam".
- On the App Store the app is listed as "Beam: Happy Hours & More".
- The company behind Beam is "Lumiere Media, Inc."
- In branded text the name can be written with its arcs: ((( Beam ))). Plain "Beam" is right in articles.
The logo
- The logo is the word Beam between two sets of three teal arcs. The mark alone is the six arcs.
- Keep clear space around it at least as wide as one set of arcs.
- Do not recolor, stretch, rotate, outline, or add effects to it, and do not set it on a busy photo.
- Minimum width: 96 pixels on screen, 1 inch in print.
Brand colors
#00D4AALogo, business side
#1E8A72Outer arc
#2EE6C8Inner arc
#FF4E50Customer side
#070C10Dark backgrounds
#FFFFFFLight backgrounds
Category colors
Each kind of business has its own pin color on the map.
#F97316#D97706#8B5CF6#EC4899#3B82F6#22C55E#14B8A6Typeface
Beam's graphics are set in Inter, an open-source typeface, with headlines in ExtraBold. The customer side of the app is light with coral; the business side is dark with teal.
About Beam
Boilerplate for the end of an article or listing.
Beam is a free app that shows people the deals and happy hours near them right now, and lets local businesses reach nearby customers in minutes. Businesses send short, time-limited deals called beams; customers see them on a live map and claim them with a tap. Beam was started in Doylestown, Pa., by Lumiere Media, Inc. Learn more at https://beam.today.
Media contact
For inquiries, reach out to fred@beam.today.