You snooze you lose Social media has evolved from being a trending platform to a must-have for businesses. Businesses can interact directly with customers, unlike one-sided traditional marketing endeavours. Here is how the top brands market themselves on social media. Choosing the right platform Companies have an array of platforms which they can choose from. […]
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Mital Makadia’s legal career began on the East Coast, with Big Law firms, but she moved into early-stage startup work with long-time Silicon Valley boutique Grellas Shah nearly a decade ago. She’ll work with companies on a range of usual startup issues, but she and the firm also focus on individual founder representation (when it […]