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Users can now reach out to models, ambassadors, bloggers, and more for promotions and endorsements.
Tesla and SpaceX founder Elon Musk is not consumed about degrees. Neither should you.
Although the competitiveness is very high, it drives the marketing strategy to be a vital ingredient of the ICO
For the visionary marketer, the rise of the social media influencer creates a world of possibilities. It opens up a new ...
If that's something you're doing, stop.
CEO Evan Spiegel stated the business had actually ignored the content creator group on Snapchat that produces and circul...
Crowdfunding isn't as simple as you imagine
These brands are doing all the right things to grow their followers on social media.
If your branded content doesn’t resonate with your targeted audience, you have failed
Over the past 13 years, music and creative artist Rihanna has proven her abilities don't stop at breaking pop music...
Facebook identifies its targets, the amount of money it is willing to pay, and the shamelessness of its copycat products...
As more tech startups emerge from and venture into South-east Asia's lucrative developing economies, what are the s...
As the business world becomes savvier, so must new entrepreneurs.
When it comes to the business aspect, you’ll need to determine what number is going to adequately compensate you for y...
In Asia, especially Southeast Asia, this equation looks different. Tech startups don't (or can't) yet wield th...
Bitcoin, the biggest and best-known cryptocurrency, has chalked up a more than fivefold increase in price this year.
As one founder said, "You don't need to make a cookie with pork floss or chicken feet to appeal to the Chinese...
Now that Sea has filed for an initial public offering and given a peak at its financials, the resemblance is starting to...
Overcome failure, hurdles and lack of action.
Most companies understand the importance of customer data, but lack the analysis expertise to match their ecommerce comp...
Ecommerce brands that flop tend to fail in a number of different areas
Since the advent of search engines, the importance of SEO has only increased.
There are some simple guidelines you can follow that will help you create compelling, memorable stories that will help d...
Jobs told his biographer that when he returned to Apple in 1996, he worked from 7 a.m. to 9 p.m. every day, since he was...
While running a small business may not have the allure of creating your own tech startup, there are several reasons why ...
Startup funding may seem like a cut-and-dry affair. Money goes into a startup in exchange for shares in the startup. Eas...
Powerful social-media trends affecting both users and brands are strengthening and accelerating.
Startups are not just sharing workspaces, they are also sharing senior level executives in finance, HR, marketing. It he...
Silicon Valley take note: in everything from mobile payment systems to news apps, businesses across Southeast Asia look ...
Any young entrepreneurs and startup founders often feel confident in their work, but they may feel it’s impossible to ...
No worries: With practice, you can train yourself to master habits and approaches that help those on "the other sid...
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